About Hallasan
Since its founding in 1950, Hallasan Co., Ltd. has grown into a representative Jeju soju company, cherished by consumers both at home and abroad for over half a century. With a history spanning 75 years, we stand as a quintessential local enterprise of Jeju, dedicated across four generations to the single-minded pursuit of crafting exceptional spirits.
To this day, we remain a company built entirely on local capital, sharing the joys and sorrows of the Jeju community. Leveraging our craftsmanship and technical expertise—honed by balancing tradition with modern trends—we are preparing to evolve from a Jeju-based brand into a representative soju of all Korea.
Furthermore, as we look beyond our 75th anniversary toward becoming a centennial company, all of us at Hallasan pledge to serve as a driving force for regional growth, upholding the pride of a local Jeju enterprise. Thank you.
-Hyun Jae-Woong, CEO
Hallasan 21 is the pinnacle of Korean soju craftsmanship, distilled on the volcanic island of Jeju. Made from rice cultivated exclusively on Jeju Island and combined with the island’s pure volcanic water, this soju delivers an exceptionally clean, smooth, and refined taste that stands out in any premium beverage lineup.
With its elevated proof, Hallasan 21 offers a richer and more robust flavor profile while maintaining the signature crispness and clarity that Hallasan soju is known for. It’s ideal for upscale bars, fine dining restaurants, and retailers seeking a premium Korean spirit that impresses both connoisseurs and casual guests alike.
Hallasan 21 embodies the perfect balance of tradition and innovation. Its carefully controlled distillation process ensures consistency and quality in every bottle, making it a dependable choice for businesses that demand excellence. Offering Hallasan 21 not only elevates your beverage selection but also introduces your customers to the authentic taste and heritage of Jeju Island.
Key Features:
- Distilled exclusively on Jeju Island, South Korea
- Made from 100% Jeju-grown rice
- Blended with pristine volcanic water for superior smoothness
- Clean, refined taste with a richer, more robust profile than standard soju
- Perfect for premium bars, restaurants, and high-end retail distribution
- Represents authentic Jeju heritage and craftsmanship