About Charm
Originating from Korea’s historic town Daegu in 1957, Charm Soju has been loved by the Korean people for more than 60 years. It is Soju that has had overwhelming sales over 98% of Daegu Gyeongbuk region, the heart of the Korean textile industry.
*First place ranking 2004, 2005, 2006, 2009, 2012, 2013, 2014, 2015, 2017, 2018 (KCSI: Korean Customer Satisfaction Index)
*Gold Medalist of the 2013, 2014, and 2016 International Review of Spirits Competition
*Gold Prize winner of the 2014 Brussels, Belgium Monde Selection
Charm Soju Original is a classic Korean distilled spirit known for its clean, smooth taste and versatile serving appeal. Crafted with a balanced alcohol profile and a crisp finish, it delivers a neutral, approachable flavor that pairs effortlessly with a wide range of cuisines. Its refined clarity and mild character make it suitable for straight pours, chilled service, or use as a base for cocktails and mixed drinks.
Available in 375ml, 750ml, and 1.75L formats, Charm Soju Original is designed to meet the needs of diverse B2B channels—from restaurants and bars to retail and hospitality operations. The multiple bottle sizes support everything from individual table service to high-volume back-of-house use, offering flexibility and value. With consistent quality and broad consumer recognition, Charm Soju Original is a dependable core SKU for buyers seeking an authentic, versatile soju offering.
Key Features:
- Classic Korean soju with clean, smooth taste
- Neutral flavor profile with crisp finish
- Suitable for straight, chilled, or mixed drinks
- Available in 375ml, 750ml, and 1.75L bottles
- Flexible formats for retail and foodservice
- Ideal for restaurants, bars, and hospitality programs
Image 1 of 1
